Roadmap Communication Plan
By Alex Brown · Published · Updated
Useful to sales without becoming a promise you'll be held to.
Tags: Product, Communication, Planning
Prompt template
I need to present a roadmap and I have missed dates before. - What is planned: [textarea: Items with rough timing] - Confidence in each: [textarea: Committed, likely, or speculative] - Audience: [multi: Executives, Sales, Customers, Engineering, Support, Board] - Who is pushing for firmer dates, and why: [textarea: The real pressure] - Format: [dropdown: Slide deck, Document, Public page, Live meeting] Structure it by time horizon with the specificity dropping as it goes out, so the near term has commitments and the far term has themes. Adjust framing per audience, since sales and engineering want opposite things from this document. Include what we are deliberately not doing. Give me a way to answer the date pressure that is genuinely useful without being a commitment, and say when the roadmap gets updated.