---
name: monthly-marketing-performance-report
description: "Turn raw channel metrics into a clear monthly report with insights, wins, and next-month priorities. Use when the user wants help with Monthly Marketing Performance Report. Related topics: Marketing, Analytics, Reporting."
---

# Monthly Marketing Performance Report

Turn raw channel metrics into a clear monthly report with insights, wins, and next-month priorities.

## How to use this skill

1. Ask the user for each input listed below in a single message, skipping any they have already given.
2. Where options are listed, offer them, but accept other answers too.
3. Fill the answers into the prompt template, then follow the completed prompt to produce the result.

## Inputs

- **Business and audience** (free text, e.g. "What the business does and who it serves")
- **Reporting month** (free text, e.g. "June 2026")
- **Channels to cover** (choose any: Organic social, Paid ads, Email, SEO / organic search, Website / conversion)
- **The raw metrics** (longer free text)
- **Report audience** (choose one: My own team, Client, Executive leadership)
- **Include next-month recommendations** (choose one: Yes, No)

## Prompt template

## Monthly Marketing Performance Report

Turn my raw numbers into a report my team or client can actually act on.

- Business and audience: {{Business and audience}}
- Reporting month: {{Reporting month}}
- Channels to cover: {{Channels to cover}}
- The raw metrics: {{The raw metrics}}
- Report audience: {{Report audience}}
- Include next-month recommendations {{Include next-month recommendations}}

Structure the report as: a 3-sentence executive summary leading with the most important change, per-channel performance with month-over-month deltas and one insight each (explain *why* the number moved, not just that it moved), top 3 wins, top 2 concerns with a proposed response, and — if requested — next month's priorities ranked by expected impact. Call out any metric that looks like a vanity metric and say what to track instead.

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Source: [Monthly Marketing Performance Report on PromptBuild](https://promptbuild.io/prompt/CYqOo0AinXJbo2Cyq3lz/monthly-marketing-performance-report)