---
name: shopify-product-description-writer
description: "Write converting Shopify product descriptions that sell and reflect brand voice. Use when the user wants help with Shopify Product Description Writer. Related topics: ecommerce, writing, shopify."
---

# Shopify Product Description Writer

Write converting Shopify product descriptions that sell and reflect brand voice.

## How to use this skill

1. Ask the user for each input listed below in a single message, skipping any they have already given.
2. Where options are listed, offer them, but accept other answers too.
3. Fill the answers into the prompt template, then follow the completed prompt to produce the result.

## Inputs

- **Product Name** (free text)
- **Product Type** (choose one: Clothing & fashion, Electronics, Beauty & skincare, Home decor, Food & beverage, Handmade/artisan, Fitness equipment, Toys & games, Books, Software/digital, Other)
- **Price Point** (choose one: Budget (under $30), Mid-range ($30-$150), Premium ($150-$500), Luxury ($500+))
- **Target Customer** (longer free text)
- **Key Features** (longer free text)
- **Key Benefits** (longer free text)
- **Materials / Ingredients / Specs** (longer free text)
- **Unique Story** (longer free text)
- **Tone** (choose one: Conversational, Professional, Luxury/aspirational, Playful & fun, Eco-conscious, Technical/detailed)
- **Length** (choose one: Short (50-100 words), Medium (100-200 words), Long (200-400 words))
- **Include SEO keyword naturally** (free text, e.g. "Main keyword to include")

## Prompt template

## Introduction
Write a compelling Shopify product description that converts visitors into buyers.

## Product Details
- Product Name: {{Product Name}}
- Product Type: {{Product Type}}
- Price Point: {{Price Point}}
- Target Customer: {{Target Customer}}

## Product Information
- Key Features: {{Key Features}}
- Key Benefits: {{Key Benefits}}
- Materials / Ingredients / Specs: {{Materials / Ingredients / Specs}}
- Unique Story: {{Unique Story}}

## Description Style
- Tone: {{Tone}}
- Length: {{Length}}
- Include SEO keyword naturally: {{Include SEO keyword naturally}}

---

Source: [Shopify Product Description Writer on PromptBuild](https://promptbuild.io/prompt/CF5JeB7fXqncqfAun0m8/shopify-product-description-writer)